BIRMINGHAM, Ala. — The American Conference will bring championship energy outdoors with
American Hoops Village, a free fan festival taking place March 13–15 at City Walk BHAM.
Open to the public, American Hoops Village will serve as the official fan activation site throughout the tournament weekend, offering interactive basketball experiences, family-friendly entertainment, and food and beverage options in the heart of downtown Birmingham.
Fans can enjoy inflatables, Pop-A-Shot competitions, and a full basketball court experience, along with a curated lineup of food trucks and bar service.
Hours of Operation
- Friday, March 13th: 4:00 p.m. – Last Tip
- Saturday, Saturday March 14th: 10:00 a.m. – Last Tip
- Sunday, March 15th: 11:00 a.m. – Last Tip
Dribble Jam – Saturday Youth Experience
On Saturday, March 14, young fans ages 4–15 are invited to participate in the
Dribble Jam, an interactive youth basketball experience limited to the first 100 registered participants.
Each registered participant will receive:
- A free Dribble Jam t-shirt
- A free basketball
- Free tickets to the game
Dribble Jam Timeline:
- Check-In Opens: 11:00 a.m.
- Dribble Jam Begins: 12:00 p.m.
American Hoops Village enhances the championship atmosphere by creating a centralized gathering place for fans, families, alumni, and visitors to celebrate the excitement of March basketball in Birmingham.